Entertainment

Why OTT Giants Overlook Marathi Cinema: Experts Weigh In

Bollywood Hungama

Discover why Marathi cinema struggles for attention on OTT platforms and how cultural dynamics impact its reach in the streaming era.

Marathi cinema boasts strong narratives but lacks OTT visibility.

Filmmakers highlight the success gap compared to Malayalam cinema.

Larger South Indian diaspora boosts film acquisition strategies.

COVID-19 exacerbated challenges for Marathi film releases.

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