Karan Johar Calls for Authenticity in Bollywood Promotions
Indian Express Entertainment
Karan Johar urges Bollywood to prioritize authenticity over paid PR tactics, warning that blurring lines undermine genuine achievements. What’s next for the industry?
Karan Johar calls for authenticity in Bollywood promotions.
Paid PR is blurring the lines between genuine and manufactured praise.
Bollywood must let achievements speak for themselves, says Johar.
Will filmmakers embrace Johar's call for reduced PR tactics?